Infographics

5 Common Mistakes in Creating Infographics and How to Avoid Them

2 minutes, 55 seconds Read

Do you want to create an infographic that your audience will appreciate, find engaging, and want to share? If so, you need to create an infographic that is visually pleasing, easy to understand, and catches the eye of your viewers.

But what do you need to do in order to accomplish this? Have you created an infographic before, but don’t quite know how to make it better?

To help give you the edge and get your next creation noticed, we’ve created these tips to avoid these mistakes in creating infographics. Continue reading to learn more!

1. Setting Low Design Standards

In order to avoid setting low design standards, it is important to evaluate the quality of the content, aesthetics, and readability. Content should be up-to-date, accurate, and organized in a way that is logical and easy to digest.

In terms of aesthetics, the design of the graphic should be aesthetically pleasing and simple- but not at the expense of clarity. It’s also important to make sure the graphic has readable fonts for infographics and clear colors that are easy to distinguish. 

2. Not Optimizing for Platforms

Infographics are one of the most powerful tools for marketers in the digital age. They are effective at conveying complex ideas in a visually-appealing way, but only when they are optimized to an audience’s platform.

If not optimized correctly, infographics can have a negative impact on a site’s performance and the overall user experience. To ensure success, marketers should consider the key features of each platform when designing the infographic. 

Want to start creating your infographic? Click here, as this is a good tool-to-consider!

3. Obscuring Clarity With Complexity

To avoid obscuring clarity with complexity, the designer should focus on creating a visual with a distinct structure. Start by summarizing the main point, then add visual elements that promote understanding, while layering on more complicated material.

Color can also be used to direct attention toward the key points, and it’s used sparingly and always for a purpose. The design should also be organized into logical categories and flow naturally, providing maximum clarity as the viewer digests the information. 

4. Ignoring Accessibility Parameters

To avoid ignoring accessibility parameters, designers should apply standard font size, colors, and contrast. Also, they should strive for simplicity and clarity of information.

Use column and grid charts or diagrams to visually communicate large amounts of information rather than complex patterns. Lastly, use real text on infographics instead of images of text so that it can be read by screen readers. 

5. Refusing to Revise and Edit Your Work

An infographic can be a helpful reminder of the steps you should take when you’re done with certain parts of your work and need to go back and review it. After all, the last thing you want to do is submit something with careless errors or omissions.

It’s important to remember that revisions should be done both before and after you submit your work. This helps ensure that all of your ideas are presented in the clearest and most succinct manner possible.

Avoid These Mistakes in Creating Infographics Today

Overall, having an effective and engaging design can be achieved by avoiding these mistakes in creating infographics. Planning ahead, using accurate data, and understanding layout principles are key in order to create an efficient and attractive infographic.

Utilize this guide to start creating appealing and informative infographics. Get start today to grab the attention of your audience!

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